In the heart of Silicon Valley a revolution is about
to take place. It could change the Universe as we
know it. Don't laugh, this revolution will grab you
by the short wires and turn your world upside down.
It will affect your life and the lives of your children's
children. It might just be the spark that changes
everything...
It Broadband Com has to do with the Internet.
Someone wants to give the Internet its wings. Get rid
of all those wires and monthly bills. Set it free.
Let it fly among the stars. Broadcast it out into
the stratosphere. Or in other words, make it free
for everyone.
And it's about time.
Are we talking about a free wireless Internet for the
masses? Well, not exactly and not yet. But it's the start
of such a concept that could quickly become a reality
for many people very soon. It has to start somewhere
and why not in Silicon Valley. Where else would you want
to start a free wireless revolution but a place that really
knows how to cash in its chips.
And who else would you expect to lead this
Internet Parade than Google; the all knowing,
all seeing, omnipotent and undisputed ruler of
the mighty cursor.
Google wants to give free broadband Wi-Fi service
to the small city of Mountain View, sometimes AKA-ed
as the Capital of Silicon Valley. Located between
the Santa Cruz Mountains and San Francisco Bay,
Mountain View is home to around 72,000 young,
vibrant and smart residents. The median age is
32.8 years old. Pure Google fodder.
Google has proposed a system of providing free
Wi-Fi via 300 transmitters on light poles which would
virtually make the city one big hotspot. City
leaders now have to decide if Google should get the
go ahead for this free Internet. In its proposal,
Google has plainly stated its own self-interest in
such a system.
"In our self-interest, we believe that giving
more people the ability to access the Internet
will drive more traffic to Google and hence more
revenue to Google and its partner websites."
Obviously, Google has everything to gain. Ad revenue
and the Internet is its lifeblood. Why not expand that
lifeblood. And why not make the Internet pay for itself.
Why shouldn't it be free and ad supported -- cut out all
those monthly ISP bills users now have to pay.
Will the majority of Internet users be willing to
give up their ISP bills for a few Google ads on
webpages? In a heartbeat!
Sure, there will be naysayers, all revolutions have
them. Commercialism of the web is a totally bad road
to traverse. Capitalism is wrong. But it's a moot
argument, the web is already monetized up to the yin-yang.
Users should get something back for a change. It might
be totally in Google's self-interest to give people a
free Internet but there's no denying that such a gesture
would also be a way of sharing all that ad revenue.
A free Internet that spans the Globe and beyond --
available to everyone. Such a system is probably a
natural evolution. The Internet is already turning into
a billion channel universe broadcasting its contents
into the stratosphere. Why not give all this content
some wings.
Why not make this broadcasting system free and ad
supported. There's a subtle democratic gesture in
what Google is offering. Will people accept this
offer or try to hold back evolution. Will they enable
Google "to be a good corporate citizen and play a
pioneering role in a public-private partnership
to bridge the digital divide."
Of course, this is just the start, if Google's
Proposal flies, a free Internet will only be a
click away.
Today, Mountain View. Tomorrow, the Universe.
Bring it on! I want my Free Internet!
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Copyright 2005. This article may be freely distributed if this resource box stays attached.
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